Google Insight Search

I’ve just been having a look at Google Insight Search which offers some new ways to analyse search volumes. As well as comparing search terms, you can also see search trends across a year, and search trends comparing years with countries. The picture below shows the results for a search for “Father Christmas”.

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So, if you were selling toys related to Christmas, it might help you to work out when to start getting stock in.

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The above search is on the terms “MC Solaar”, a french rapper and would tell you which countries are showing the most interest in him outside of France.

Looks like it could be a useful tool.

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