Google Ads and Proposition 8

There’s an interesting article in The Times about Google producing ads for groups that wanted support for Proposition 8, a vote in California to define marriage as only between a man and a woman, with a site owner complaining that the ads could be offensive to some of their readers.

The thing is, this is always a risk with Google ads. As far as I’m concerned, Proposition 8 is a wholly illiberal piece of legislation, and I don’t support it, but I don’t see what’s wrong with people campaigning for it being legal, and if you buy into Google’s ad system, one of the risks you run is that you get ads that don’t fit your message (I’ve had ads for homeopathic remedies despite my general opposition). Opt for other systems like referral ads for companies or try and tweak Google to only include companies you want, if you don’t like that.

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